Hash Tags and their use

A hash tag, #, is a form of punctuation; like a comma, semi colon and full stop. The rules of grammar are governed by common use in the English language. Dictionary companies publish their lists of new words accepted into their dictionary’s that are new words in the English language in every year.  Grammar changes too. Social media and the Internet mean facilitate regular contact with more...

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Cybersquatters back Caoimhe Guilfoyle to win Big Brother

In spite of waning audience figures, and cancellation for Channel 4, the last Endemol production of Big Brother is gaining unwelcome attention from cybersquatters and online speculators. In a statement on June 11th, Andrew Robertson, the series’ digital executive producer at Endemol, said the company wanted “to make the online elements integral to the show, so what happens in the house is directly affected by people...

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Some Internet Trends

I've been asked by a much loved client to write some notes on Internet Trends that I think are important at the moment..   So here are my thoughts Ubiquitous Internet The web will be accessible anywhere all the time. WiFi, WiMax, 3G & 4G will all take their part to allow us to use the internet everywhere all the time. Mobile Smartphone usage will continue...

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Volcanic Hotel PPC

How do you keep a cool head in the face of an erupting volcano threatening to blow away a client's bookings? Around the time of the first Icelandic volcano's eruption, I was stranded at the St Lucia hotel of one of our clients. They were concerned that through no fault of their own, they could potentially take a massive revenue hit from decreased...

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Labour landslide in the celebrity con-twit-uency

With the final live debate days away, Labour is leading the race when it comes to celebrity endorsements on Twitter. With a combined reach of 1,760,608 users, Labour has harnessed by far the most celebrity endorsement influence on Twitter. With only 27m voting in 2005, this influence is likely to give the party a significant boost when the country goes to the polls on 6...

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Man Utd ban players from Twitter

Manchester United banned its players from Twitter. The accounts of Wayne Rooney, Ryan Giggs, and Darren Fletcher have already been removed as the club attempts to control the flow of news from the locker room and prevent players speaking out of turn. In September 2009, striker Wayne Rooney ranked as one of the football’s most prolific twitter-users, with 22,200 followers...

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Reputation empowerment with Employee involvement

We are ‘living’ more and more in the online world. Businesses are now aware that for them to truly interact with their target audiences they must build and maintain an online presence through social media, rather than just via online advertising. This applies to large, blue chip multinationals and ‘local’ SMEs alike, and has been addressed by many companies with varying degrees of success. With a...

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A framework for kids, parents and educators

In an age where young people are connecting with their friends online every day, access to the internet and online communications services is no longer a privilege for the few that can afford it; it is now part of every young person’s daily life. As CEO of a digital agency, and a parent myself, I’ve always been vocal about the need...

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